Medical Communication

Archive for May, 2010

Because Every Country Is The Best At Something

Posted by drneelesh on May 28, 2010

Because Every Country Is The Best At Something: “

International Number Ones: Because Every Country Is The Best At Something

International number ones

Data: http://bit.ly/IntNoOnes

Note: Roll over the main image to see the countries.


DESIGN: David McCandless

RESEARCH: David McCandless, Chris J Hall, Alexia Wdowski, Pearl Doughty White, Caroline Flynn, James Key (yes it was a lot of work!)

ADDITIONAL DESIGN: Matt Hancock, Joe Swainson

SOURCES: NationMaster.com, The CIA World FactBook, Wikipedia, FAO @ The UN, Press Reports

DATA: Explore in this Google doc

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>Social Media in ePharma- Marketing/ Regulatory/Legal affairs

Posted by drneelesh on May 27, 2010

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Most regulatory and legal departments in pharma industries are wary of social media and other similar marketing efforts. But the large gains possible by using this collaborative channel to connect with the end customers cannot be wasted.So how do we make the best use of #HCSM? It needs a lot of planning and internal discussions. Check the slide show below for some interesting points by Rich Meyer.

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>The hidden influence of social networks on Health

Posted by drneelesh on May 17, 2010

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Nicholas Christakis‘ work examines the biological, psychological, sociological, and mathematical rules that govern how we form these social networks, and the rules that govern how they shape our lives. His work shows how phenomena as diverse as obesity, smoking, emotions, ideas, germs, and altruism can spread through our social ties, and how genes can partially underlie our creation of social ties to begin with. His work also sheds light on how we might take advantage of an understanding of social networks to make the world a better place.

http://video.ted.com/assets/player/swf/EmbedPlayer.swf

Nicholas Christakis: The hidden influence of social networks | Video on TED.com

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>What is Twitter, a Social Network or a News Media?

Posted by drneelesh on May 14, 2010

>A very valid question answered with all relevant data..

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>Pharma Marketing Meets Social Media: Can the Two Co-Habitate?

Posted by drneelesh on May 11, 2010

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The use of Social Media in Pharmaceutical is highly debated, but there is no getting away from the importance it can play in the markets.

Check out this SlideShare Presentation:

To see a complete list of all social media efforts, check the wiki maintained on Dose of Digital. This wiki is meant to house every Social Media project that has been created by pharma (or healthcare companies in general).

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Using Digital Storytelling for Creative and Innovative e-Learning

Posted by drneelesh on May 6, 2010

This article discusses how creativity and innovation can be enhanced with e-learning systems based on digital storytelling. A story creation model called movement-oriented design (MOD) is introduced for systematically developing effective digital stories, in conjunction with story creation principles articulated by Robert McKee, a Hollywood guru of script writing.”

Using Digital Storytelling for Creative and Innovative e-Learning:

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